The Partnership Pulse
Welcome to The Partnership Pulse! Where you can find brand to brand partnerships inspiration, marketing advice and fab collaboration examples to whet your appetite.
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How To Approach Bigger Brands For Collaborations
Collaborating with a bigger brand can be a game-changer for a small business, opening doors to new audiences, boosting credibility, […]
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3 Things To Avoid When Doing Brand x Brand Collaborations
You want your brand x brand collaboration to run smoothly and be effective, so let’s jump straight into these 3 […]
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5 Reasons why You NEED To Plan Your Brand x Brand Collaborations Earlier
Hands up if you are guilty of planning your brand x brand collaborations last minute? 🙋♀️ Yep, I’ve been there […]
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“Let’s Collab”, advice for SMEs from Farringford Legal
“Let’s collab!” If only it were that simple. You need something written to underpin your idea, not just fun words […]
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Why I Started PartnerUp…Spoiler: I Was Tired Of The Manhunt
My experience in brand x brand partnerships and collaborations spans many years. I have worked for various size brands; right […]
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3 Key Benefits Of Partnering With The Same Brand Twice
In all my years of working in brand partnerships, time and time again I would come across brands that are […]
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Influencers Are Out. Brand Collabs Are in.
Using influencers as part of a marketing strategy has evolved hugely. In the early days of Influencer’s, before they were […]
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Unlocking the Magic of In-Person Events With Partnered Brands
What is an ‘In Person event’? As the name suggestions, it’s an event that happens with people IRL. Also called […]
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Growing Your Small Business with Quick Marketing Wins
In today’s competitive business landscape, small businesses need to adopt creative marketing strategies to set themselves apart from the competition […]
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The Nike x Tiffany Collab: A Fusion of Sport and Elegance
In the dynamic world of fashion and sportswear, collaborations between different brands have become increasingly common. One notable collaboration that […]
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What Are The Different Types Of Brand To Brand Partnerships?
If you are looking for effective ways to grow your business, brand to brand partnerships are one of the fastest […]